ediflorial long logo
i deeply believe that Flowers are magical.
in one Blossom, they hold the Beauty and the Secrets of the entire Universe.
thus, i believe they enhance our lives–
both daily and in celebrations.
one Blossom is a story
from a Seed being buried in the Darkness, being nourished by unseen Rain and Sun,
to Sprout breaking through–
a process of growth and expansion until
it finally bursts into Bloom, to exclaim itself before being recycled to start this process all over again. and again. and again.

Ediflorial is a floral design studio located in Minneapolis, Minnesota. Amber Newman is the designer–she’s served two seasons flower farming in both California and Vermont, and has worked on 12 other farms around the country.  She uses locally grown,  chemical-free flowers almost exclusively so that designs are innovative and seasonal.

Image of a white woman standing on a dirt road at dusk, holding evergreen branches.
Photo by Amanda Whiting, Abundance Farm

At times she may source blooms from a wholesaler with flora from all over the world, but the priority is supporting farmers in this area in order to build a stronger community and healthier planet for all.

Amber identifies as someone who benefits from straight, cis, white, able-bodied, middle class privilege but works in Queer and anti-racist circles trying to break down systems of oppression–yes, even through flowers.


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